Work SK Realtor property tours
SK Realtor property tours
Property tour videos for SK Realtor, the personal brand an agent launched after leaving a larger real estate office to start on his own.
The problem
A new agent going solo has no office brand behind him. Buyers need a reason to trust him, and they want to see how a house actually feels before they spend time on a visit. Photos alone do neither.
My role
Filmed and edited the property tours for his Instagram and TikTok.
Approach
- Put the agent himself on camera, walking each property, so viewers get to know the person behind SK Realtor while they see the house.
- Moved from street to front door to each room in order, so viewers understand the layout.
- Shot the exterior again at dusk with the lights on, for a strong ending frame.
- Cut in vertical 9:16 for Reels and TikTok, with the SK Realtor logo on every shot to build recognition for the new brand.
Deliverables
- 2 property tour videos, filmed and edited
- Vertical 9:16 format for Reels and TikTok
Results
Results Videography only. These were not run as paid ads, so there are no campaign results.